Contact The Licensing Division

For information regarding an existing liquor license, a submitted application, or license renewal, your customer service representiative will be happy to assist you. Representatives are assigned alphabetically by the last name of the owner/agent on the liquor license. If the license is owned by an entity, use the first letter of the business name to identify your customer service representative.

Licensing Division 602-542-9035 602-542-5141

Customer Service Representatives

Serving licensees/agents with a last name that begins with letter A, B, or C:

Selena Gonzales, Customer Service Representative
800 W. Washington, 5th Floor Phoenix AZ 85007
602-542-9040

Serving licensees/agents with a last name that begins with letter D, E, F, or G:

Maria Sainz, Customer Service Representative
800 W. Washington, 5th Floor Phoenix AZ 85007
602-542-9056

Serving licensees/agents with a last name that begins with letter H, I, or J:

Ariel Morin, Customer Service Representative
800 W. Washington, 5th Floor Phoenix AZ 85007
602-542-9058

Serving licensees/agents with a last name that begins with letter K, L, or M:

Michele Colegrove, Customer Service Representative
800 W. Washington, 5th Floor Phoenix AZ 85007
602-542-9060

Serving licensees/agents with a last name that begins with letter N, O, P, Q, or R:

Juanita Esparza, Customer Service Representative
800 W. Washington, 5th Floor Phoenix AZ 85007
602-364-0674

Serving licensees/agents with a last name that begins with letter S, T, U, V, W, X, Y, or Z:

Jennifer Benson, Customer Service Representative
800 W. Washington, 5th Floor Phoenix AZ 85007
602-542-9057

Licensing Management

Connie Wagner, Assistant Director of Licensing
800 W. Washington, 5th Floor Phoenix AZ 85007
602-542-9055
Cindy Bejar, Licensing Manager
800 W. Washington, 5th Floor Phoenix AZ 85007
602-542-9032

General Licensing Information:

Jessica Strickland, Customer Service Representative
800 W. Washington, 5th Floor Phoenix AZ 85007
602-542-2999

Licensing Division responsibilities include the processing of new license applications, permits, renewals, and keeping information up-to-date and accurate on active licenses. There were 11,182 active liquor licenses at year end FY 2009.

In FY 2009, 1,892 new licenses were issued and 11,097 licenses were renewed.

DLLC’s Information Technology (IT) and Records Unit provides support for the Licensing Division. This support includes continuous on-line access of up-to-the-minute license status for industry stakeholders. Documentation for each license is stored on the department’s Licensing Control System (LCS), a database developed for the department in the 1990s. Data for public and departmental access on the DLLC website, for departmental reports, and public records requests are stored on LCS. LCS is updated by the licensing, compliance, and investigative staff and maintained by IT.

To improve our ability to serve you, DLLC will begin implementation of a new Electronic Licensing Information System (ELIS) in late 2009. ELIS, part of the Governor’s statewide e-licensing initiative, is a world-class e-licensing solution. In conjunction with the Registrar of Contractors (ROC) and Government Information Technology Agency (GITA), ELIS will drive consistent and efficient licensing operations shared by multiple licensing agencies and boards in Arizona.

For more information about the the divisions and units of DLLC, please view our Organizational Chart.